Product reviews
Approve, hide and feature reviews, handle customer photos, and export them as shareable images.
"Exactly as pictured and it arrived in two days. Will order again."
Premium Sneakers · #1043 · Sara A. · 📷 photo attached"Exactly as pictured and it arrived in two days."
Sara A. · VerifiedLive on your product page
Approve once and the review is on your storefront. Reviews arrive Pending and stay there until you decide.
Reviews collected by the Ask for review automation land here, one per product, with the rating, any comment, and any photo the customer attached. Nothing is published until you approve it.
What a review row shows
- Rating — 1 to 5 stars. A rating with no comment is shown as Rating only; it's still valid and still counts toward the product's average.
- Review text, if the customer wrote any.
- Customer photo, if they attached one — marked clearly, and viewable at full size.
- Product and order it relates to.
- Customer and the date.
- Status — Pending, Published or Hidden.
Moderating
Approving is publishing. Read the text first — reviews are the most-read copy on a product page, and one that mentions a competitor or a customer's phone number is a problem once it's live.
Customer photos
Photos are what make a reviews section persuasive: a real product in a real room beats any studio shot for trust. They also drive the editorial block, which only shows reviews that have photos.
Photos are stored by Wapify and served from your storefront, so they don't depend on WhatsApp links that expire.
Export reviews as images
Approved reviews can be turned into shareable images — WhatsApp-style cards you can post to Instagram, use in an ad, or send to a customer who's hesitating.
- Open Export as images
From the Feedback Center. It lists your published reviews, and marks which you've already downloaded and when — so a monthly export doesn't repeat itself.
- Style the cards
Choose a background, text colour, highlight, size and footer line, so the cards come out in your own brand rather than a generic template. A custom card lets you write your own message.
- Download
One at a time, or all of them at once as a zip.
Each card uses a photo of its own product, so a set of exports doesn't repeat the same image.
These make excellent Instagram story content, and stories that get replies open a 24-hour window in your Inbox — the reply lands with the story attached, so you can see what they're responding to.
Publishing to your storefront
Approving a review is only half of it: your theme needs one of Wapify's reviews blocks for approved reviews to appear anywhere. The Feedback Center shows whether each block is set up, and links straight into the theme editor. See Reviews on your storefront.
Reporting
Analytics tracks the same reviews over time: average rating, rating breakdown, requests sent, reviews received, reviews per request, and best-rated products. Your dashboard carries the headline rating and review count.
A customer who leaves 4 or 5 stars can trigger an Upsell — the warmest moment your store has. It needs both automations switched on.